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Updated: 11 min 3 sec ago

What’s New In Facebook’s IOS, Android Apps?

Thu, 12/06/2014 - 6:53pm
Facebook released new versions of its flagship applications for iOS and Android Wednesday, with the iOS app adding some unannounced tweaks to its recently introduced opt-in Nearby Friends feature, while the major addition to the Android app was the ability for users to like posts, photos, and pages while they are offline. continued...

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Facebook Revamps Mobile App Ads, Announces Change To Domain Insights

Thu, 12/06/2014 - 5:55pm
Facebook announced an overhaul of its mobile application ads to make them conform with its other ad units, as well as an update to its domain insights tool. continued...

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How Facebook Hopes To Serve More Relevant Ads To Users And Give Them More Control

Thu, 12/06/2014 - 4:54pm
Many Facebook users will be happy to learn that the social network will soon roll out ad preferences, a tool that explains why specific ads are served to them and allows them to choose which interests should be used in determining the ads they see. However, some of those users may not be too thrilled with Facebook’s simultaneous announcement that it will also begin factoring in data from websites and applications outside of the social network, although it stressed that users can opt out of this form of ad targeting. continued...

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Mike Schroepfer, Chris Cox, Colin Stretch Sell Off Facebook Shares

Thu, 12/06/2014 - 4:06pm
Facebook Chief Technology Officer Mike Schroepfer, Chief Product Officer Chris Cox, and Vice President and General Counsel Colin Stretch detailed their sales of stock in the company in Form 4 filings with the Securities and Exchange Commission Wednesday. continued...

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Social Sharing Tool Po.st Adds WhatsApp Share Button

Wed, 11/06/2014 - 9:42pm
Social sharing tool Po.st added a share button for WhatsApp for its iOS users, saying that the button will only be visible to users who access mobile sites via iOS devices. continued...

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Facebook Tweaks Embedded Posts

Wed, 11/06/2014 - 7:36pm
Facebook introduced embedded posts last July to allow its users to add public posts from media outlets to other Web destinations, such as blogs and websites. The social network announced improvements to the feature Wednesday: a new design, faster load times, and the ability for publishers to save their default widths. continued...

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STUDY: 67.3 Percent Of Facebook Posts Written At Reading Levels Of Fifth Grade Or Below

Wed, 11/06/2014 - 6:54pm
Facebook may have a minimum user age of 13, but 67.3 percent of posts on the social network are written at much younger reading levels -- fifth grade or below -- according to a study of 5,804 pages with more than 1,000 likes apiece, and 1,578,006 total posts, by digital intelligence firm TrackMaven. continued...

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Mobile Summer For Facebook Marketers

Wed, 11/06/2014 - 5:47pm
How can brands on Facebook reach people during the summer, when they are less likely to be in front of their computer screens or television sets and more apt to be out and about? The social network reminded marketers in a post on its Facebook for Business page that no matter where people are enjoying the warm weather, their mobile phones are likely with them. continued...

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WORLD CUP: SocialCode’s Five Best Practices For Facebook Marketing

Wed, 11/06/2014 - 4:55pm
The social marketing opportunities presented by 2014 FIFA World Cup Brazil -- which kicks off Thursday and runs through the championship game July 13 -- are unparalleled, and social marketing solutions provider SocialCode will manage campaigns during the tournament for some of the world’s largest brands. continued...

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INFOGRAPHIC: 2014 FIFA World Cup Brazil Will Top Olympics, Super Bowl In Social Buzz

Wed, 11/06/2014 - 3:59pm
Is it possible that a sporting event can tally more social mentions than the 2014 Winter Olympic Games or Super Bowl XLVIII? Yes, according to Adobe Social: 2014 FIFA World Cup Brazil. continued...

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INFOGRAPHIC: Social 2014 FIFA World Cup Brazil

Tue, 10/06/2014 - 11:17pm
In the four years between 2010 FIFA World Cup South Africa and 2014 FIFA World Cup Brazil, which kicks off Thursday, Facebook has more than doubled its total of monthly active users, to more than 1.2 billion, while Twitter has seen a nearly fivefold increase in its MAU count, to more than 255 million. continued...

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Facebook Open-Sources Haskell Library Haxl

Tue, 10/06/2014 - 10:35pm
Facebook’s open-sourcing roll continued with the social network’s announcement that it added Haskell library Haxl to the list. continued...

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Kuhcoon Ads Updates IOS App For Facebook Page Admins To Manage, Monitor Ad Campaigns

Tue, 10/06/2014 - 10:02pm
Kuhcoon Ads, which allows Facebook page administrators to manage and monitor ad campaigns via their iPhones, released version 2.0 of its application. continued...

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Eventblimp Takes Flight With 20M+ Events From Facebook, Other Sources; IOS App

Tue, 10/06/2014 - 9:28pm
Looking for an event to attend? Boulder, Colo.-based startup Eventblimp has more than 20 million of them aggregated in its hangar, from Facebook, Meetup, Eventbrite, Bandsintown, SeatGeek, and Eventful, accessible via the Web or its new iOS application. continued...

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Janrain Designated As A Facebook PMD

Tue, 10/06/2014 - 8:41pm
Customer-profile-management technology provider Janrain announced Tuesday that it was designated as a Facebook Preferred Marketing Developer. continued...

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